diff --git a/examples/Makefile.rules b/examples/Makefile.rules
index ce93756..9decab0 100644
--- a/examples/Makefile.rules
+++ b/examples/Makefile.rules
@@ -159,8 +159,7 @@ ifeq ($(OOCD_SERIAL),)
 	$(Q)$(OOCD) -f interface/$(OOCD_INTERFACE).cfg \
 		    -f board/$(OOCD_BOARD).cfg \
 		    -c "init" -c "reset init" \
-		    -c "stm32f1x mass_erase 0" \
-		    -c "flash write_image $(*).hex" \
+		    -c "flash write_image erase $(*).hex" \
 		    -c "reset" \
 		    -c "shutdown" $(NULL)
 else
@@ -171,8 +170,7 @@ else
 		    -f board/$(OOCD_BOARD).cfg \
 		    -c "ft2232_serial $(OOCD_SERIAL)" \
 		    -c "init" -c "reset init" \
-		    -c "stm32f1x mass_erase 0" \
-		    -c "flash write_image $(*).hex" \
+		    -c "flash write_image erase $(*).hex" \
 		    -c "reset" \
 		    -c "shutdown" $(NULL)
 endif